The logo

After a lot of sketching (please visit my site on desktop to see the sketches). I decided to go with a stacked logo and bring in the two main elements from the game. The bunny and buttons. I used Illustrator, Photoshop and Blender to create these.

Bold, blocky white letters spell out 'HOB'. The letters have a green shadow or outline and a black background. There are two green buttons with four holes each at the bottom of the image.
Stylized white lettering spelling 'HOF B' with pink shadows, featuring two button illustrations at the bottom of the middle letter.
The word "HUB" spelled out with pink, textured, and furry letters on a black background, with a bunny shaped as the letter "U" in the center.

The keyart

The keyart mockup captures the essence of HUBBUB — the blend of action and cuteness at the heart of the game. This type of mockup would serve as a guide for briefing artists, who would create a paint-over based on how refined the final artwork needs to be. I ensure that the PSD layers are organized for easy adjustments across different formats. Additionally, I create both horizontal and vertical versions to streamline reformatting.

Colorful cartoon cover art for the game 'Hob the Bunny Brigade,' featuring a cute bunny dressed as a warrior with a helmet, shield, and sword, surrounded by flying buttons, with a bright outdoor background of trees and clouds.